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Ad Groups Want California To Hold Off Enforcing Privacy Law

The ad industry now says businesses need additional time to comply with the rules. A set of draft regulations was issued by Attorney General Xavier Becerra in October.

The groups add that the draft rules “presented significant new and unprecedented requirements” for businesses. That group says enforcement shouldn’t begin until 2022.

Source: Ad Groups Want California To Hold Off Enforcing Privacy Law 01/30/2020

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