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Apple hit with personalised ads complaint in France

A group representing 2,000 French startups filed a complaint against Apple on Tuesday, accusing the US company of failing to seek permission from users for personalised advertising.

In a petition filed with the French data privacy watchdog CNIL, the France Digitale group says such advertising is activated automatically during an update of Apple iPhones and Mac computers.

Apple rejected the allegations as “patently false”, saying in a statement to AFP that “privacy is built into the ads we sell on our platform with no tracking.”

Source: Apple hit with personalised ads complaint in France

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