fbpx

Free tools and resources for Data Protection Officers!

Tag Archives for " Apple "

WTF is differential privacy?

Differential privacy allows companies to share aggregate data about user habits while protecting individual privacy.

It’s a process used to aggregate data that was pioneered by Microsoft and is now used by Apple, Google and other big tech companies. In a nutshell, a differential privacy algorithm injects random data into a data set to protect individual privacy.

Full article: WTF is differential privacy? – Digiday

How the tragic death of Do Not Track ruined the web for everyone

A decade ago, a simple browser setting – called Do Not Track – promised to make it easy to protect your online privacy from nosy advertisers. To opt out of being tracked, you’d check a box in your browser’s settings.

It was a great idea. Too bad it never came anywhere near to living up to its promise.

For all practical purposes, DNT died years ago. But Apple’s removal of the Do Not Track preference from Safari for Macs and iOS in an update in early February officially signaled the end of what might have been a workable understanding between consumers and the advertisers that rely on ad-tech networks to target them.

Full article: How the tragic death of Do Not Track ruined the web for everyone

Facial recognition: Apple, Amazon, Google and the race for your face

Facial recognition is a blossoming field of technology that is at once exciting and problematic. If you’ve ever unlocked your iPhone by looking at it, or asked Facebook or Google to go through an unsorted album and show you pictures of your kids, you’ve seen facial recognition in action.

But at the very least, facial recognition raises questions of privacy. Experts have concerns ranging from the overreach of law enforcement, to systems with hidden racial biases, to hackers gaining access to your secure information.

Full article: Facial recognition: Apple, Amazon, Google and the race for your face – CNET

Berlin court rules against Apple data protection guidelines

The Court of Appeal in Berlin has ruled that the data protection guidelines used by Apple in 2011 were partially inadequate. The ruling came in a lawsuit filed by the Federation of German Consumer Organizations (VZBV) against Apple Sales International, which operated the online Apple Store in Germany until 2012.

Source: Berlin court rules against Apple data protection guidelines – Telecompaper

Apple cracks down on Facebook after it paid teens for access to their data

Facebook paid users as young as 13 to install an app that gave the company access to everything their phone sent or received over the internet. In response, Apple has revoked Facebook’s ability to publish certain apps, in a move that could have far-reaching implications for both companies.

Facebook has been accused of exploiting a loophole in Apple’s privacy regulations to publish the iPhone app, which provided it with data it used to keep ahead of youth trends.

Source: Apple cracks down on Facebook after it paid teens for access to their data

Tim Cook demands a way for users to delete their personal data

The Apple CEO wants the FTC to set up a data-broker clearinghouse so people can see the data that companies have collected on them.

Right now, Cook said, there’s no federal standard protecting consumers. He called on the US Congress to pass “comprehensive federal privacy legislation” and reiterated four principles that he presented to a global body of privacy regulators last year.

Source: Tim Cook demands a way for users to delete their personal data – Naked Security

Apple chief calls for laws to tackle ‘shadow economy’ of data firms

Apple’s chief executive has called for regulation to tackle the “shadow economy” of data brokers – intermediaries who trade in the personal information of largely unsuspecting consumers – as the company continues its push to be seen as supportive of privacy.

Source: Apple chief calls for laws to tackle ‘shadow economy’ of data firms | Technology | The Guardian

Facebook CEO Mark Zuckerberg Gets Reputation Hit After Data Blunders

Facebook is the least trustworthy of all major tech companies when it comes to safeguarding user data, according to a new national poll conducted for Fortune, highlighting the major challenges the company faces following a series of recent privacy blunders.

Only 22% of Americans said that they trust Facebook with their personal information, far less than Amazon (49%), Google (41%), Microsoft (40%), and Apple (39%).

Full article: Facebook CEO Mark Zuckerberg Gets Reputation Hit After Data Blunders | Fortune

A Rising Crescendo Demands Data Ethics and Data Responsibility

Data ethics is not a subject that you would have expected to be a centerpiece of conversation among Chief Data Officers and senior business leaders in the recent past. However, times are changing. However, times are changing. Just this past week, Apple CEO Tim Cook condemned what he called the “data-industrial complex”. It is against this backdrop that data ethics has rapidly moved to the forefront of any meaningful discussion about data.

Full article: A Rising Crescendo Demands Data Ethics and Data Responsibility

Apple expected to say GDPR a model for US privacy regulation

According to a report from Reuters, Apple CEO Tim Cook will praise the European General Data Protection Regulation (GDPR) as a privacy model that the U.S. should emulate. This is according to an early look at prepared remarks that Cook will deliver at a conference of international data protection regulators being held Brussels, Belgium. Apple’s Tim Cook will also call for comprehensive federal privacy rules in the U.S. But Cook’s favorable view of GDPR could put Apple at odds with other tech company peers, which want less restrictive rules.

Source: Report: Apple expected to say GDPR a model for US privacy regulation – Marketing Land

>