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Tag Archives for " survey "

Most Americans Object to Government Tracking of Their Activities Through Cellphones

A new survey found widespread concern among Americans about government tracking of their whereabouts through their digital devices, with an overwhelming majority saying that a warrant should be required to obtain such data.

A new Harris Poll survey indicated that 55% of American adults are worried that government agencies are tracking them through location data generated from their cellphones and other digital devices. The poll also found that 77% of Americans believe the government should get a warrant to buy the kind of data.

Source: Most Americans Object to Government Tracking of Their Activities Through Cellphones – WSJ

Nearly half of firms had data breach in last 12 months

Data breaches continue to dominate headlines around the world. Recent findings analyzed by Atlas VPN reveal that as many as 45% of businesses had a data breach in the last 12 months.

The data is based on a survey conducted by Kaspersky and B2B International on September 30, 2020. Researchers interviewed 4,179 businesses globally, with 50 and up to 4,999 employees. Surveyed companies are from the following 5 industries: financial services, government, manufacturing, IT and telecommunications, retail and wholesale.

Full article: Nearly half of firms had data breach in last 12 months – Tech Digest

Marketers Pessimistic About Third-Party Cookie Changes

Seven in 10 believe digital advertising will be adversely affected by these changes and will take a step backwards, according to a new study from Epsilon.

For one, they are not happy about it. Marketers have a more negative perception of Google (38%) and Apple (44%) as a result of the announced changes, with 67% having negative feelings about the pending changes and 44% responding that they are disappointed with the plans. In fact, 69% of respondents say the impact is bigger than prior privacy changes, the GDPR or CCPA.

Source: Report: Marketers Pessimistic About Third-Party Cookie Changes 11/02/2020

Exploring Consumer Attitudes About Privacy

A new study, “Privacy Front and Center,” from Consumer Reports’ Digital Lab with support from Omidyar Network, found that American consumers are increasingly concerned about privacy and data security when purchasing new products and services, which may be a competitive advantage to companies that raise the bar for privacy.

A majority of smart product owners (62%) worry about potential loss of privacy when buying them for their home or family, according to CR’s February 2020 nationally representative survey. The study found that the privacy and security conscious consumer class seems to include more men and people of color.

Source: Exploring Consumer Attitudes About Privacy

Insider data breaches set to increase due to remote work shift

A third (33%) of all data breach incidents in 2021 are expected to be caused by insiders, according to the latest Forrester Cyber Security Predictions report.

This will be an 8% increase compared to 2020. The increase in insider incidents is likely to be caused by the unprecedented change in working environments from the office to remote working during nationwide lockdowns. Other contributing issues outlined by Forrester include the ease with which data can be moved as well as the general fear of being made redundant.

Source: Insider data breaches set to increase due to remote work shift | IT PRO

Consumer Reports Study Finds Marketplace Demand for Privacy and Security

American consumers are increasingly concerned about privacy and data security when purchasing new products and services, which may be a competitive advantage to companies that take action towards these consumer values, a new Consumer Reports study finds.

This study shows that raising the standard for privacy and security is a win-win for consumers and the companies. Individuals are ready and willing to prioritize privacy and security. And while these features should not be turned into an out-of-reach luxury good, there is ample opportunity for first-movers to differentiate and capture market share or leverage consumer’s willingness to pay in the short-term.

Source: Consumer Reports Study Finds Marketplace Demand for Privacy and Security

People want data privacy but don’t always know what they’re getting

Differential privacy lets people to share data anonymously, but people need to know more about it to make informed decisions.

Data privacy research shows that people’s hesitancy to share their data stems in part from not knowing who would have access to it and how organizations that collect data keep it private. When people are aware of data privacy technologies, they might not get what they expect.

To help people make informed choices about their data, they need information that accurately sets their expectations about privacy. It’s not enough to tell people that a system meets a “gold standard” of some types of privacy without telling them what that means. Users shouldn’t need a degree in mathematics to make an informed choice.

Full article: People want data privacy but don’t always know what they’re getting

More Americans share social security, financial and medical information than before the pandemic

A new survey has shown that consumer willingness to share more sensitive data – social security numbers, financial information and medical information – is greater in 2020 than in both 2018 and 2019

According to the New york, NY-based scientific research practice foundation ARF’s (Advertising Research Foundation) third annual Privacy Study has shown that contact tracing is considered a key weapon in the fight against COVID-19.

However, one quarter of the respondents expressed an unwillingness to share information about being exposed to someone with the virus.

Source: More Americans share social security, financial and medical information than before the pandemic | ZDNet

Half of All Organizations Experienced Cyber Security Incidents During the Remote Working Period

Study showed that 75% of IT decision-makers believed hybrid or remote working to be the future of the workplace, and most also believed that this has led to an increase in security incidents.

The “Securing the Future of Hybrid Working” report also found that phishing remained the most prevalent threat facing employees working remotely. While remote working was a predisposing factor for cyberattacks, most employees prefer hybrid working environments, with just 11% exclusively preferring office work.

The report recommended that businesses should adapt to their employees’ needs to guarantee the safety of the organizations’ systems.

Source: Half of All Organizations Experienced Cyber Security Incidents During the Remote Working Period – CPO Magazine

Americans Want Facebook and TikTok Banned Over Privacy Concerns

Online privacy is a concern for many users, and a new survey suggests people are most wary of Facebook and TikTok.

According to a recent survey conducted by WhistleOut, 85 percent of respondents believe that at least one tech company is currently spying on them. At the head of the list are Facebook (68 percent) and TikTok (53 percent), who many believe to be breaking privacy laws. TikTok especially has seen a recent tide of hate as a Chinese company in possession of American user data.

Source: Americans Want Facebook and TikTok Banned Over Privacy Concerns | PCMag

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