Category Archives for "Research"

Consumers say they want much more control over their personal data

Janrain, which polled more than 1,000 U.S. consumers. The survey found that  two-thirds of US adults want government to pass laws that provide them with “greater privacy, security and control of their personal data.”

46 percent of consumers were willing to forgive a company that was a “victim of a data security breach,” if that company immediately notified them. Another 42 percent would “possibly” be willing to forgive.

However the bulk of the results show that consumers are clearly ambivalent about the companies they interact with, especially online, and the majority want much more control over their data.

Source: Consumers say they want much more control over their personal data – MarTech Today

Nearly half of enterprise brands believe they are at risk of a website data breach

Recent research has revealed that nearly half (46%) of enterprises believe they have a probable (or greater) risk of a website data breach. 15%of enterprises also admitted that they have a definite, known risk. 67% have not evaluated, considered, or yet implemented marketing security for their website.

Source: Nearly half of enterprise brands believe they are at risk of a website data breach

Data breaches compromised 4.5 billion records in first half of 2018

Gemalto, the world leader in digital security, today released the latest findings of the Breach Level Index , a global database of public data breaches, revealing 945 data breaches led to 4.5 billion data records being compromised worldwide in the first half of 2018. A total of six social media breaches, including the Cambridge Analytica-Facebook incident, accounted for over 56% of total records compromised.

Source: Data breaches compromised 4.5 billion records in first half of 2018

Social Media poses biggest data breach threat

Following the amount of airtime devoted to scandals from Facebook / Cambridge Analytica to Google+, it may come as no surprise that social media platforms pose the biggest danger when it comes to data breaches. Gemalto’s latest Breach Level Index , which keeps a record of the world’s public data breaches points the finger firmly at social platforms, which accounted for over 56% of the 4.5bn pieces of information that were put into jeopardy through the first six months of this year.

Full article: Social Media poses biggest data breach threat

Cryptomining replaces ransomware as 2018’s top cybersecurity threat

Cryptomining has taken ransomware’s place as the top cybersecurity threat in 2018, according to Webroot’s Mid-Year Threat Report Update. Focusing on trends in the first half of 2018, the report discovered cyberattack vectors becoming increasingly advanced and sophisticated, according to the Tuesday press release for the report.

Full article: Cryptomining replaces ransomware as 2018’s top cybersecurity threat – TechRepublic

Connected vehicles: first step towards an international agreement

The International Working Group on Data Protection in Telecommunications (IWGDPT or so-called Berlin Group), has adopted a Working Paper on Connected Vehicles. Paper analyses the different types of data that can be collected, generated, transmitted, processed or retained by connected vehicles and identifies the privacy risks involved in these processes. The paper provides recommendations for manufacturers, third party service providers, standardization bodies, public authorities and rule makers as well as for drivers of connected vehicles on how to effectively avert these risks.

Download the Working Paper

Source: Connected vehicles: first step towards an international agreement

GDPR Readiness Survey for Software and SMEs

The GDPR Readiness Survey for Software and SMEs will show you the latest approach taken by entrepreneurs to comply with the GDPR. In this GDPR Readiness Survey, 100 different software companies and startups of varying sizes, ranging from 1-250 employees, were surveyed.

50% of respondents indicated they managed GDPR compliance internally without the consultation of an external body or an external lawyer. 42% of respondents contacted a lawyer to advise on GDPR compliance.

52% of survey respondents believed that they are fully GDPR compliant

Full article: GDPR Readiness Survey for Software and SMEs

Are our smartphones cheating GDPR?

Consumer champion, Which? has revealed that the smart devices we use on a daily basis could be employing underhand measures to take more of our personal details than we think. A study conducted by the watchdog has concluded that many apps tested are technically behaving in accordance with GDPR stipulations while failing to embrace the true meaning of data protection that the laws seek to imbue.

Full article: Are our smartphones cheating GDPR?

Facebook Is Giving Advertisers Access to Your Shadow Contact Information

Facebook is not content to use the contact information you willingly put into your Facebook profile for advertising. It is also using contact information you handed over for security purposes and contact information you didn’t hand over at all, but that was collected from other people’s contact books, a hidden layer of details Facebook has about you. The junk email address that you hand over for discounts or for shady online shopping is likely associated with your account and being used to target you with ads. And users who want their accounts to be more secure are forced to make a privacy trade-off and allow advertisers to more easily find them on the social network.

Source: Facebook Is Giving Advertisers Access to Your Shadow Contact Information

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