Algorithmic decision-making and artificial intelligence (AI) hold enormous potential and are likely to be economic blockbusters, but we worry that the hype has led many people to overlook the serious problems of introducing algorithms into business and society. Indeed, we see many succumbing to what Microsoft’s Kate Crawford calls “data fundamentalism” — the notion that massive datasets are repositories that yield reliable and objective truths, if only we can extract them using machine learning tools.
A more nuanced view is needed. It is by now abundantly clear that, left unchecked, AI algorithms embedded in digital and social technologies can encode societal biases, accelerate the spread of rumors and disinformation, amplify echo chambers of public opinion, hijack our attention, and even impair our mental wellbeing.
Full article: Why We Need to Audit Algorithms